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Wickes invites customers to trade-in tools for charity

DIY chain Wickes, part of the builders merchant group Travis Perkins Group, has launched a charity tool trade-in across its UK stores.

Wickes invites customers to trade-in tools for charity

TradeIn, which is running across all Wickes stores until March 25, enables customers to recycle any tool in return for a 20% discount off any hand tool, hand power tool or hand power tool accessory in store. Consumers can also trade in a smaller tool in exchange for a discount on a big-ticket item.

The old tools will then be donated to WorkAid, a charity that collects and refurbishes unwanted tools before sending them to vocational programs across Africa and the UK.

Simon King, managing director at Wickes, said: “WorkAid do a fantastic job of helping disadvantaged people learn the trade skills they need to start their own businesses, and we’re thrilled to be teaming up with them for our TradeIn event. We’re also excited to offer our customers such a fantastic discount across a great range of products – we’re constantly looking for new ways to better engage with our customers, and we hope that both out trade and DIY shoppers will come together to take advantage of this great offer.”

About Fiona Russell-Horne

Fiona Russell-Horne
Group Managing Editor across the BMJ portfolio.

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