Builders Merchants Journal – BMJ Publishing to Builders Merchants and the UK merchanting industry for more than 95 years
Sadolin will be running its first Golden Ticket promotion of 2010 throughout March and April,
This will offer merchant stockists new promotional gifts to give away and the chance to win £100’s worth of Capital Bonds when they stock up on three of the most popular coatings.
With every order of 50 litres or more of Sadolin Ultra, Classic and Extra placed during the promotional period, merchants will receive an entry into the Golden Ticket prize draw to win £100 worth of Capital Bond vouchers which can be spent on a massive range of goods and services from UK retailers and other organisations. Plus, a tin of and a promotional pack of ten black Sadolin branded sweatshirts.
Ssweatshirts can be claimed free of charge by any customer purchasing 5 litres or more of any of the three products over the counter for as long as stocks last, with a final cut-off date of April 30. Merchandising material will also be supplied to promote the offer in store.
Sharon Smith, Sadolin brand manager said: “We want to help our merchant customers maximise their sales of our well established Classic and Extra coatings alongside the new Ultra Highly Translucent Woodstain system. Decorators tell us they love to receive free branded workwear in return for their loyalty and custom, and at this time of year what could be better than a stylish Sadolin sweatshirt to keep out the cold? ”
