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Sadolin celebrates ten ‘Golden’ years

Sadolin is rolling out a national sales promotion to boost over the counter sales of its interior and exterior woodcare products.

Sadolin celebrates ten 'Golden' years

Builders merchants and specialist decorating outlets registered for Sadolin’s popular Golden Ticket promotions are all invited to participate in this initiative, which will give them the opportunity to reward Sadolin customers purchasing just 5 litres of product with free black polo shirts.

The promotion will run from the beginning of March until the end of April, or until promotional stocks are exhausted.

To get involved, registered stockists need to order a minimum of 50 litres of Sadolin products during the promotional period.

The order can be for any combination of interior and exterior woodcare products, but must include 10 litres of Classic and 10 litres of Extra. Timberstain and Shed and Fence Protection is not included in the promotion.

In return, the stockist will receive a Golden Ticket kit containing a point of sale kit to promote the offer in-store, 10 black polo shirts to give to Sadolin customers and a box of biscuits for the team.

As with every Golden Ticket promotion, each kit also entitles entry to a prize draw to win £100 worth of vouchers

During 2015, to celebrate 10 successful years of Golden Ticket promotions, Sadolin is offering stockists an extra incentive to encourage over the counter woodcare sales.

Each kit purchased as part of any 2015 Golden Ticket campaign will automatically earn entry into an additional celebratory prize draw. The ten special gifts to be won include a 3D 55″ curved TV, £1,000 vouchers, a tablet and other items of value.

This special draw will be made after the final Golden Ticket promotion of the year finishes at the end of September 2015. For more information on any aspect of the Golden Ticket promotion, please speak to your local Crown Paints sales manager or call 0844 7708 998.

About Fiona Russell-Horne

Fiona Russell-Horne
Group Managing Editor across the BMJ portfolio.

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