Roper Rhodes launch new trade brand

Roper Rhodes Group, the independent supplier of toilet seats, bath panels and bathroom furniture, has launhcde a new brand aimed at the trade customer.

Roper Rhodes launch new trade brand

The new trade brand will be available via trade counters nationally and delivers ‘value’ products at unbeatable prices.

The current product portfolio includes soft close thermoset toilet seats, a dual flush concealed cistern, bath panels, showers, taps, wastes and high gloss white bathroom furniture

“We know this market wants great value. It’s all about keeping it simple they just need to know what they are buying and what the specifications are,” says Zoe Jones, Marketing Communications Manager.

To To support the launch of the new trade brand, an 8 page leaflet and a trade branded POS dispenser box will communicate the products and sales information in January 2010.

About Fiona Russell-Horne

Group Managing Editor across the BMJ portfolio.

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