East of England independent timber and builders merchant Ridgeons is opening a new branch of its dedicated plumbing and heating brand, PlumbStock, in Diss next week.
The Diss branch, an infill to the existing Ridgeons branch in the town, is due to open on 10 November 2015.
The 100 year old Cambridgeshire business added the specialist PlumbStock brand this Autumn, with the first branches opening inside existing Ridgeons outlets in Hitchin and St Neots during September and October.
Spearheaded by head of plumbing, heating and sanitaryware (PHS), Pete Diamant, the PlumbStock brand is aimed at plumbing and heating engineers and complements the existing builders merchant offering.
The aim is to have 12 infill and two new standalone branches by the end of 2015, with over 40 PlumbStock branded sites by the end of 2018.
Diamant said: “The Ridgeons brand is synonymous with heavyside materials and in some cases wouldn’t be the automatic choice for plumbing and heating engineers – despite our existing heating and plumbing centres having expert knowledge and market experience of the segment. We wanted to create a dedicated brand within our Group that would resonate with the heating and plumbing market by using a brand name that clearly indicates our commitment to stock availability.”
Customers are invited along to a two day event to mark the opening of the Diss branch at Victoria Road on the 10th and 11th November from 7am-5pm, where there will be introductory offers, supplier demonstrations and refreshments available.