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Rainy Day Trust fundraising ramps up with the support of Addis Housewares

International, independently-owned housewares company, Addis Housewares has teamed up with the Rainy Day Trust to sponsor their latest fundraising venture along the Pembrokeshire Coast, which will kick off in two weeks’ time.

The picturesque Pembrokeshire coast site of the Coastal Challenge May
The picturesque Pembrokeshire coast site of the Coastal Challenge May.

The company will be sponsoring Rainy Day Trust CEO, Bryan Clover, as he swaps the boardroom for the picturesque Pembrokeshire Coast on Wednesday 3 May, pledging to walk 186 miles in ten days to raise awareness and funds for the home improvement workforce and their families.  

The Pembrokeshire Coastal Path Challenge, infamous for its 35,000 ft ascent, narrow paths and undulations has attracted many challengers, but few that have vowed to compete the course in just ten days.

“So far we’ve raised more than £1,180 which is great, but we’ve still got a long way to go to reach our £5,000 target,’ explains Clover. ‘I’m really looking forward to the hike and I’ve been doing a lot of training in preparation for next month. It would be great to see people dig deep for this cause and raise awareness of the help we can offer people from the housewares industry that live and work in Wales.”

Janine Davies, marketing manager at Addis, said: “We’ve been very impressed by Bryan’s training ahead of the challenge. Some of our team, including myself, are going to join Bryan for a day on Sunday 7 May to show our support. The Rainy Day Trust team do such brilliant work in the industry and we are delighted to be on board as the sponsors for this event – it’s a great fit!”

Clover adds: ‘We’re just as pleased that Addis are sponsoring the challenge – both brands have been in the industry for many years; Rainy Day Trust since 1843 and Addis since 1780, so it’s nice to stick together and give back to our community.’

‘All the proceeds raised will be invested into our projects in South Wales, which include help for apprentices and support for those returning to work after a period away.’

The Rainy Day Trust is the UK’s only charity supporting the home improvement workforce and their families in times of need. They’ve been caring for past and present employees of the housewares, pottery & glass, hardware, brushware, DIY, builders merchant and garden supply trades in difficult times since 1843. 

To make a donation or for more information, please visit https://www.rainydaytrust.org.uk/events/rdts-pembrokeshire-costal-path-challenge/ 

About Fiona Russell-Horne

Fiona Russell-Horne
Group Managing Editor across the BMJ portfolio.

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