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Polypipe urge merchants to gain from underfloor boom

Builders and plumbers merchants are well placed to increase sales and maximise profits if they take an active role in promoting underfloor heating systems, according to Polypipe, whose consumer advertising campaign is generating a continuous stream of enquires.

Polypipe urge merchants to gain from underfloor boom

Changes to the Building Regulations over recent years have forced manufacturers down the path of producing condensing boilers to the almost total exclusion of standard efficiency models, with underfloor heating providing the return temperatures that optimise high efficiency output. And now the Code for Sustainable Homes is demanding developers, and the social housing sector in particular, should consider renewable technologies such as heat pumps.

It does not matter whether the customer is considering an air source, ground source or even a water source heat pump, underfloor heating systems offer the ideal means of delivering this ‘low grade’ heat to the occupied space.

Polyplumb floor heating solutions include Room and House Packs allowing merchants and their customers to easily select from a range of solutions and order the relevant pack for a particular project.

All Polyplumb stockists receive a Merchant Pack, which contains all the information and literature required for merchants to help their customers make an informed decision on floor heating. The pack includes Product Selection and Design Enquiry Forms, Product Selection Guide (brochure and CD Rom), Trade Price List and point of sale support material.

The system selection and ordering process is very straightforward. Merchant staff simply take installer customers through the product selection process, detailed in the Product Selector or Trade Price List, and then order the resulting pack code direct from Polypipe.

Merchants also benefit from Polypipe’s comprehensive technical support service to answer questions on its floor heating systems in general or for specific projects.

About Fiona Russell-Horne

Group Managing Editor across the BMJ portfolio.

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