Imperial Bricks, the leading supplier of traditional handmade, waterstruck, wirecut and pressed bricks, is delighted to announce its double-finalist status in the Construction Marketing Awards 2017. The CMAs are the only awards in the UK to recognise marketing campaigns specifically within the construction industry. Imperial is shortlisted both the ‘Best Use of Press and PR’ and ‘Best Mid-Budget Range’ campaigns.
Over the last year, Imperial Bricks has helped raise awareness of the benefits of traditional handmade bricks and the opportunities presented by a sustainable supply of reliable alternatives to reclaims. Imperial has grown from selling approximately 10-12 million bricks a year, to 15 million in just 12 months.
Jason Hughes, Imperial’s Managing Director comments: “MRA Marketing is a strategic partner for us; the PR programme that has been nominated for the CMA has helped raise awareness of Imperial Bricks particularly across the builders’ merchant and specification markets; attracting new customers and generating pull-through for existing ones.”
Organised by the Chartered Institute of Marketing’s Construction Industry Group (CIMCIG), the winners will be announced during a prestigious Gala Dinner on 30th November, at the Radisson Blu Portman Square in London.