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George Bence launches Primera Eco showroom

Independent builders merchant George Bence has opened a Primera Eco showroom at its headquarters in Cheltenham.

George Bence launches Primera Eco showroom

Commercial director Carlwyn Coombes says: “It is no secret that the government has committed to reducing the UK’s Carbon Emissions and energy costs. There have been many incentives put in place over the past years to help achieve the Government’s objectives such as the ‘feed in’ tariff, IRYE, match funding, and boiler replacements. Such schemes have helped stimulate the industry by allowing these new energy saving technologies to become readily accessible.

“At George Bence, we recognise the changes within our industry, which have created a demand in both energy saving and renewable products. In response our energy saving and renewable department has been introduced to keep up with the new demands in the marketplace regarding green initiatives. It is the first of its kind in Gloucestershire.”

The Primera Eco showroom will be a showcase for both installers and the general public, offering an opportunity to experience the latest energy saving products and technologies.

It will help users to understand renewable technologies and the funding and finances available to them, with support available through as much or as little of the process as required.

Coombes says: “Our energy saving and renewable department was set up last year and we believe the new show room will enhance our reputation within this up and coming industry, seeing George Bence leading the way in the Green Initiative.”

The showroom was opened by Martin Horwood MP, Liberal Democrat Member of Parliament for Cheltenham who said: “You can save money and help the environment by being more energy efficient. This is a major thrust of government policy at the moment through the Green Deal and the way all smart businesses and households are going.

“I’m really pleased that a local firm like Bence’s is right at the forefront of this revolution. Through Primera Eco they’re offering expertise in every green technology going, from loft insulation to ground source heat pumps, from solar panels to rainwater harvesting. So you can now buy local, be green and help your bank balance all at the same time.”

About Fiona Russell-Horne

Fiona Russell-Horne
Editor-in-Chief across the BMJ portfolio.

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