The Construction Products Association’s latest State of Trade Survey indicates that, following a disappointing Q2 and Q3, heavy side sales fell once again in Q4 but light side sales rose.
CPA economist, Milja Keijonen said: “After two disappointing quarters, sales of heavy side products fell once again due to difficult market conditions in the construction industry, where output fell 9% in the past year.
“However, sales of light side products rose in Q4 as the difficult domestic market was offset by strong exports to fast growing Asian economies.
“Looking to the year ahead, both heavy and light side manufacturers expect this to continue. Heavy side manufacturers anticipate sales to fall in 2013 due to a subdued domestic market, where construction output is forecast to fall by 2.2%. However, light side manufacturers predict sales will increase in 2013, once again driven by export growth.
“2012 was a difficult year for the industry, certainly for heavy side manufacturers, and 2013 is also likely to be extremely challenging. Light side manufacturers are going to be heavily reliant upon exports if they are to achieve significant growth in the next 12 months. Yet, risks for product manufacturers are clearly on the downside due to the prevailing economic conditions and the effectiveness of government initiatives to boost construction.”
Other key points include: