Primary school children in Leicestershire are being encouraged to use their lockdown to help construction materials giant Aggregate Industries design its latest truck.
The company is calling on schools, parents and children across the county to enter its newly-launched truck design competition.
Determined to support teachers and parents educating children at home during the latest national lockdown, Aggregate Industries has launched the competition to give pupils a creative outlet and the chance to transform one of its concrete trucks with a fresh new look.
By reaching out to primary schools, Aggregate Industries is also hoping the competition will help educate Leicestershire’s pupils on sustainability, in particular, sustainable construction materials including ECOPact, its new low carbon range of concrete.
Launched last year in response to the construction industry’s demand for more sustainable products, ECOPact concrete boasts up to 70% less embodied carbon than traditional concrete. The remaining carbon can then be offset through schemes including tree planting and clean water projects.
The launch forms part of Aggregate Industries commitment to becoming a more sustainable materials provider, with parent company LafargeHolcim becoming the first construction materials company to sign the Net Zero Pledge in September.
The competition will run for five weeks until 1st March 2021 after which the most impressive truck design will be chosen and the lucky winner will be able to see it brought to life. The winning design will be applied to one Aggregate Industries concrete truck.
Max Colligan, managing director of Ready Mix Concrete at Aggregate Industries, said: “Recognising that children at home during this difficult period could be struggling for a creative outlet, we have launched our new truck design competition.
“We hope the winning design will not only give one of our concrete trucks a fresh new look but also educate local pupils on the innovative work we’re doing in creating the sustainable construction materials of the future.
“We look forward to seeing a range of entries and would like to urge all schools and children in the area to enter.”