Builders Merchants Journal – BMJ Publishing to Builders Merchants and the UK merchanting industry for more than 95 years
Drainage company ACO has added a new range of gratings for use where aesthetics are as important as function.
ACO’s new Complete the Look range of modern drainage gratings is designed to be used with ACO’s best-selling domestic drainage channels, ACO HexDrain and ACO RainDrain, a choice of six styles are available to suit all tastes; Polished Stainless Steel, Anthracite, Black Plastic, Wedge Wire, Galvanised Steel and Antique Iron.
The launch is supported by a range of marketing tools, to help drive sales. Highly visual POS stands are available for merchant stockists, with full colour brochures and swatch books for installers to take away. Plus, a dedicated microsite includes a simple product selector, which allows users to visualise the different designs in a variety of driveway and patio settings.
The Complete the Look gratings can be sold with ACO HexDrain, a high strength channel drainage system manufactured using recycled polypropylene or ACO RainDrain, manufactured from Vienite – ACO’s high strength recycled polymer concrete.
