Speciality flat roofing product manufacturer Whitesales has launched a new promotion designed to boost sales of its rooflights.
A little Jack Russell terrier, called Rufus, is fronting Whitesales’ campaign introducing a new online rooflight selection tool.
He will be promoting monthly prize draws for merchants and contractors from 28th May to 31st August via the website www.winwithrufus.co.uk or on Twitter #winwithRUFUS.
Prizes will range from BOSE Speakers to Amazon vouchers, restaurant giftcards and the grand prize of a European weekend break for two.
Customers finding a RUFUS wobbler or counter cut-out in their local merchant, or an ad in merchant media can also take a selfie for posting on #selfiewithrufus to win a RUFUS t-shirt.