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How can we Encourage Girls to Consider Construction?

Exam season has arrived and for many 15-year-old girls, it means feeling the pressure of deciding what career path they want to follow. For many of them though, a career within the construction industry is probably not at their top of the list. CITB data shows that the appeal of  a career within the construction industry among young people is low, scoring 4.2 out of 10 among 14 to 19 year olds.

Protrade, the power tool and accessories merchants takes a look at the shocking truth of the lack of female workers in construction and what parents, teachers and the industry itself can be doing to change this.

Historically, the engineering and construction sector has been male-dominated. Despite the engineering industry being one of the fastest growing in the UK, women still only make up a small proportion of the workforce.

However, in recent years there has been a lot of attention being paid to making these sectors more diverse, to make it more acceptable for women to be a part of them; whether that be a craft or technical roles as well as managerial roles.

Having said that, there are still a number of issues which are affecting the retention and progression of aspiring female leaders. From receiving inappropriate comments and being overlooked for important projects, to a lack of senior female role models, many women within construction are allowing factors such as these to impact their career decisions. There are many benefits to having a diverse workforce, including increased productivity and creativity and even boosting a brand’s reputation. By 2020, it is predicted that 26% of positions in the industry are expected to be filled by women.

It is no secret that females aren’t opting for careers in the construction industry at a rate that has been hoped for, and especially not within roles where workers are desperately needed. It is important to encourage the next generation of workers to consider choosing a career in construction – not only to create a more diverse sector, but because the industry is facing a problematic skills shortage. With an ageing workforce and a lack of interest from young people, the construction industry looks certain to face a skills crisis in the next decade.

Think outside of the box – children are easily influenced and there are many factors that mould them into the person they will be in the future. By opening their eyes to stuff they won’t tend to experience on a day-to-day basis, they will have a broader mindset and begin to make their own decisions. Encouraging hobbies and extracurricular activities that are related to construction such as small jobs around the house will spark natural curiosity. Even aspects such as TV shows and children’s toys are much more diverse – Barbie even comes as a builder now.

For many children, it is their upbringing and early experiences that influence who and what they want to become – so by opening their eyes to further opportunities, hopefully meeting demand in engineering and construction roles and careers can be done.

Break the stigma

It is possible that young girls – and women alike – might find the work environment within this sector intimidating due to its notoriously bad reputation. This bad rep has had a detrimental impact on businesses’ ability to recruit and retain people with the correct skills, meaning 1 in 5 roles are left unfilled.

With that being said, the roles available today aren’t just about hard hats and dirt – technology has allowed for a lot more opportunity. Construction is rapidly evolving and by bringing awareness of the industry’s diverse opportunities to girls through community involvement and education, young women can be encouraged to pursue a career and be a part of something innovative and rewarding.

Promote career diversity and the roles available

There are many different career options available, with plenty of them offering progression. From quantity surveyors, to site managers and electricians there are many options available. Making young girls aware of the benefits and opportunities within these roles is priceless. What’s more, having something – or someone – to aspire to is often all that’s needed to inspire change and initiate action.

As it stands, UK construction companies need to spend more time ensuring positive messages are sent out and get better at celebrating and drawing attention to the achievements of women and the exciting things they are doing within the industry. It is important to take advantage of the digital world – social media channels and blogs are a great way to provide coverage and creates awareness about the work of existing females and the kind of opportunities that are on offer.

About Elizabeth Jordan

Elizabeth Jordan
I'm the Assistant Editor on BMJ. If you have any product or people information, or some news you'd like to share, please feel free to email me.

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